Creative Content Writer

Position Overview:

As a Creative Copywriter, you'll play a pivotal role in our marketing team. Using your exceptional writing skills, you will take complex material and present it clearly and concisely in a way that's easy to understand, making it more relatable for readers. You'll have the opportunity to collaborate closely with our sales and product teams to ensure consistency and alignment across all communication channels for our products and services. We're looking for someone who is not only passionate about writing but also possesses a drive for continuous development and expansion. Additionally, you'll be responsible for translating client's success stories into engaging case studies and videos, building our PR strategy, and executing campaigns to enhance our brand visibility and reputation. 

Key Responsibilities:

• Develop creative and persuasive copy for various marketing materials, including website content, blog posts, email campaigns, social media posts, and more, to inspire action to convert leads to sales.
• Collaborate with the marketing, sales, and product teams to understand key messaging and objectives and ensure consistency across all channels.
• Assist in developing and maintaining brand voice and tone guidelines to ensure consistency in all communication efforts.
• Develop compelling case studies and videos showcasing client success stories and the impact of our software solutions on their businesses.
• Cultivate strong relationships with clients to gather testimonials, insights, and feedback for use in marketing materials and PR initiatives.
• Collaborate with internal stakeholders to identify PR opportunities, draft press releases, pitch stories to media outlets, and secure coverage.
• Stay current on industry trends and best practices to continuously improve content quality and effectiveness.
• Proactively identify content gaps and opportunities across all marketing channels to enhance audience engagement and drive brand growth, regularly suggesting new content ideas and formats based on audience insights and analytics.

Manufacturo Inc. is committed to a diverse and inclusive workplace. Manufacturo is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

For individuals with disabilities who would like to request an accommodation, please visit https://manufacturo.com/company/contact-us/.

Qualifications:

• Native proficiency in written English.
• Over 5 years of proven experience as a copywriter with a strong portfolio of case studies, videos, and PR materials.
• Excellent interpersonal skills and the ability to build and maintain strong client relationships.
• Strong project management skills, with the ability to prioritize and manage multiple tasks simultaneously.
• Knowledge of social media platforms and their role in PR and brand building.
• Bachelor's degree in English, Journalism, Marketing, or a related field.